Announcing Apple TV + as a rival to Netflix and Apple Arcade as a rival to gaming services, Apple introduced Apple Card by making another commercial initiative. However, the claims made about the Goldman Sachs bank, which cooperates with Apple Card , can destroy the Apple Card initiative in an instant.
A couple recently went to Goldman Sachs for the Apple Card They apply; He explained that although they shared the same house and the same account, the man was given more card limits than his wife. The issue spread viral on social media, and Apple, along with Goldman Sachs, faced sexism charges. Authorities in the state of New York to evaluate the allegations, Goldman Sachs’a announced an investigation was opened .
“The ministry will conduct an investigation to determine whether the laws have been violated and to determine whether consumers are treated equally, regardless of gender ,” a New York Financial Services Department spokesman said in an interview with Bloomberg.
David Heinemeier Hansson’s share of the Twitter account of the programmer named after the application of this sexist card limit application Goldman Sachs, although the investigation was opened to the bottom of this process is almost certain that Apple Card will be badly affected.
David Heinemeier Hansson’s tweets on Thursday gave him 20 times fewer limits than his wife in the same conditions. Hansson said that his wife’s limit was revised after Twitter shares, frustration is not limited to card limits, customer representatives to train against blaming algorithms against problems is a big mistake, he said.
In the phone calls, the customer representatives directly blamed the algorithm , “The algorithm also created people. This system, the result of a bias,” he said. Hansson and his wife are not the only customers who have been victimized in this way.
Steve Wozniak, who played a major role in the founding of the Apple company, was among those who responded to Hansson’s tweets. Wozniak, “A similar situation happened to us. My wife received 10 times higher credit. I do not have a separate bank or credit card account,” he made.
Goldman Sachs may face great sanctions if the alleged algorithm that works differently against women is true. Apple’s attitude in this process, we will see how to take time together.